New 1M info up on BMWUSA website

E821M · 03-03-2011, 11:47 PM

Just checked out the new info regarding the 1M on BMWUSA.com. After clicking on exterior design and then colors and wheels I read this: "The all-new 1 Series M Coupe boasts a wide array of motorsport-inspired colors such as Valencia Orange Metallic, Black Sapphire Metallic and Alpine White to emphasize its powerful and ferocious performance." That's kind of a misleading statement since we know it will only be available in those 3 colors.

blueshark · 03-04-2011, 05:02 AM

Wide array? Really..

Dan Parker · 03-04-2011, 05:35 AM

That's poorly written. A wide array of colors doesn't mean a lot of colors but it does mean the colors are not like one another. Big corporate marketing talk.

03-03-2011, 11:47 PM	#1
E821M Private First Class 5 Rep 185 Posts Drives: 1M/330CI ZHP Join Date: Dec 2010 Location: GA iTrader: (0)	New 1M info up on BMWUSA website Just checked out the new info regarding the 1M on BMWUSA.com. After clicking on exterior design and then colors and wheels I read this: "The all-new 1 Series M Coupe boasts a wide array of motorsport-inspired colors such as Valencia Orange Metallic, Black Sapphire Metallic and Alpine White to emphasize its powerful and ferocious performance." That's kind of a misleading statement since we know it will only be available in those 3 colors.
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03-04-2011, 05:02 AM	#2
blueshark First Lieutenant 51 Rep 337 Posts Drives: "transportation" for now Join Date: Aug 2009 Location: midwest iTrader: (0)	Wide array? Really..
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03-04-2011, 05:35 AM	#3
Dan Parker Major 79 Rep 1,421 Posts Drives: 2012 Golf R Join Date: Nov 2010 Location: Georgia iTrader: (0)	That's poorly written. A wide array of colors doesn't mean a lot of colors but it does mean the colors are not like one another. Big corporate marketing talk. __________________ Dan Parker
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