06-01-2022, 11:56 PM | #1 |
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Should Audi change its slogan?
Was just thinking about this because I saw BMW commercial and had no idea what Audis was before I googled it. Nothing against the brand but thought it was interesting
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06-02-2022, 12:22 AM | #2 |
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Yup, that made sense.
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06-02-2022, 04:43 AM | #3 |
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I didn't get it, the slogan from Audi is quite different to BMW (afaik) and why do you think about it?
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06-02-2022, 07:57 AM | #4 |
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06-02-2022, 08:19 AM | #5 |
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Audi's slogan of Advancement through technology? Why would they need to change that?
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06-02-2022, 09:11 AM | #6 |
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Are you Audi your mind??
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06-02-2022, 09:23 AM | #7 |
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unless audi's slogan is "drive slow in the fast lane and fling poop at your neighbors" I dont think they are similar to BMW's slogan
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06-02-2022, 09:25 AM | #8 |
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this hurts my head early in the morning
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06-02-2022, 11:29 AM | #10 |
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06-02-2022, 03:53 PM | #12 |
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The point of marketing is to know what the slogan is...I guarantee you that you had no idea prior to googling it and if you did, you were the only one in this thread.
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06-02-2022, 03:58 PM | #14 |
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I was at a BMW conference once and they told us to yell out slogans of popular companies. Point was many companies change their slogans and no one knows what it is but BMW had the same slogan since the 70's and everyone instantly knew it. AND we were all BMW employees but....you get the point
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06-02-2022, 04:04 PM | #15 | |
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No matter how bloated your M3 feels its still probably the best 4 seater to crush an apple on an apex with. |
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06-02-2022, 04:14 PM | #16 | |
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06-02-2022, 04:50 PM | #17 |
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The gist then is, “Tyga11 doesn’t know what the 50 year old Audi slogan is, so they should change it.”
That also makes sense. If they change it, then you’ll know. How? “Cause” |
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06-02-2022, 05:10 PM | #18 |
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Help me understand how you compare a Polestar to a muscle car. Not being an asshole, honestly curious. And I’m sorry you have COVID but what does that have to do with it?
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06-02-2022, 05:13 PM | #19 |
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Audi: The other Volkswagen.
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06-02-2022, 06:53 PM | #21 |
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Your well reasoned argument convinced me. So yes.
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06-02-2022, 07:04 PM | #22 | |
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TBH the Audi slogan is probably the only one I know regarding car brands to be old and have been used for ages next to BMW (Freude am Fahren). VW ("das Auto" I believe) and Mercedes ("das Beste oder Nichts") are afaik from this millennium (and I think most car brand slogans I can think of aren't that old...). Except for maybe Jaguar's "Grace Space Pace", a really old slogan (50's) but I don't know if that's even Jaguar's official slogan.
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Last edited by GuidoK; 06-02-2022 at 07:23 PM.. |
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