Quote:
Originally Posted by usmabmass
It just breaks my brain that people are whining about products being released TOO SOON - what world are we living in? I'd much rather have the option sooner rather than later.
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Hey guys I really hope they delay the 8 series a year so that I can enjoy the other car I bought for longer - this doesn't make sense aside from people who want to delay progress so their thing can be the "prettiest" for as long as possible.
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Quote:
Originally Posted by 04cobra
This is 100% the reason...they don't like to have an "outdated" model. But this is very typical for BMW. If you want a performance car that doesn't change go get a hellcat or a vette. Or a car that has limited production buy a Gt500 or GT350, Ford typically only has these specialty cars out for 2 MY's and then goes dark for 5 years before they release a new version.
BMW is like Apple, you can expect a newer updated model almost every year, and then a major refresh every 5-7 years
Next time do your homework, and see what is coming on the horizon, and ask yourself if you can wait for the next best thing. But i promise if you wait, BMW will have something else they are announcing and you might want to wait for that instead and it will be an endless cycle.
My guess is if you can afford a $110k car, you can afford to take a depreciation hit and get the updated model, and actually BMW is banking on you doing this and why they make these model changes each year.
If you dont like this business model, go with a different manufacturer. But please stop complaining about it..........
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The beef being voiced in this thread is
not that BMW should SLOW down technology or roll out new models slower. Its actually the exact opposite: that BMW should release the CP model simultaneous with the base model M5 (paralleling Mercedes' business model which BMW is taking a cue from). That way BMW makes more potential sales, and all buyers get the
option to spend more money if they want.
While some in this thread think that early adopters shouldn't be dissatisfied - whether or not they
should be, doesn't change the fact that many
are.
BMW didn't have to have that. They could have had their cake and eaten it too. Roll out simultaneously. Keep early adopters satisfied. And make even more potential sales of the Comp Pack variant (and if they're lucky maybe even siphon sales away from MB from people who bought the e63s).
No one here is saying "Hold off on rolling out the Comp pack for a year or two." They're' saying: why the fuck did you roll out the comp pack like two months after opening orders for the base model, when you could have done it simultaneously.
Its a fair argument and shouldn't be dismissed. Incremental customer migration to other brands, and consumer satisfaction (even on a micro level), is an eminently important concern for companies like BMW. They invest millions and millions to study consumer reaction, and maximize repeat customers.
This is simply an unforced error from BMW.