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      04-26-2019, 04:00 PM   #21
calimarc
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Drives: 2015 Yas Marina Blue M4
Join Date: Jul 2008
Location: NorCal

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Quote:
Originally Posted by Kstadt911 View Post
So my timetable similar to yours, also no deposit so similar to OP in that regard ...

Question -- does anyone know exact MSRP versus invoice delta? I think its around 7% on the F90, and so I am wondering how dealers make these deals of 10% off MSRP? Are there incentives from BMW to dealer based on sales volume (or other criteria) that are that good to allow dealer to go that far below invoice? Or is invoice we think we know not the real invoice that dealers pay?

Any insight would be great, thanks
Yes this is interesting. I don't believe 7% off MSRP is invoice and am not sure where this comes from. Obviously I could be wrong...I'm not in the business. The more a dealership sells the more they are allotted from BMW. So if they want to build inventory, market share it stands to reason they let go of some vehicles with little or no profit knowing they are "investing" in greater inventory down the road as well building clientele. Volume to BMW has to catch their attention and I can't see how a dealership would not be rewarded, even beyond increased allocations by Germany.
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