[duky]

Great conversation. I don't think it's fair to compare cars and TVs though. So many ways to differentiate when making a car (tech, range, performance, speed, feel, comfort/luxury, design) and also a very mature (and large) market for luxury/premium cars that Apple can disrupt. Other than the software, TVs have 1 point of differentiation really (the panel) so unless you're able to charge a ton and sell a lot (e.g., Apple XDR for pros) the value as a business is harder to see for me and I'd suspect Apple. I could see it being an interesting space for Apple if they want to jump in. And there's a lot of enhancements they could make.