Quote:
Originally Posted by mike@Vossen
The month had one less sales weekend and there was some crazy weather going on...I think most will post decreases....
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Not sure why BMW doesn't offer longer period finance promotions like other manufacturers if they want to really get market share. Who wants to buy a luxury vehicle on the CPO market if they are only going to get 0.9% financing for 24 months... other import manufacturers can offer 0% for 60 months on new.
I can understand that they want to make more money in pumping out leases for new cars at BMW... but those new cars eventually need to be returned or "pull ahead" returns and then become a liability for the resale value/market.
If they made the used/CPO market easier to move... they would probably do far better with a greater following. I've noticed that Lexus CPO program has removed mileage limitations from their program... that does say a lot for how much they are willing to stand behind a product.